Attract the best talent – directly without detours through job portals!

1. Easy creation of job ads

Design your job advertisements exactly how you want – simple and straightforward! With our user-friendly CMS system, you can effortlessly create and edit your ads without needing to familiarize yourself with a new user interface. Additionally, we are always available to support you in achieving the optimal presentation and wording.

2. Cost-effective

Using your own homepage for the application process is not only cost-efficient, as you don’t need to pay for expensive job portals, but also ensures comprehensive distribution of your job offers via Google. Companies benefit from this strategy by taking control over the entire recruitment process. You can customize the design of the job ads as well as the user experience to target your specific audience’s needs. This independence optimizes resource use and helps significantly reduce overall costs.

3. Seamless integration on the company homepage

Applying through the company website gives applicants the opportunity not only to apply for a specific position but also to gain deeper insights into the company’s culture, values, and goals. With engaging content, images, and videos, companies can effectively communicate their identity and the unique aspects of their work environment. This comprehensive presentation gives applicants a strong sense of belonging and fosters their identification with the company. An applicant who understands the company culture and values well is better able to assess whether they are a good fit for the team.

4. Optimization of the applicant experience

By designing the application process via your own company website, organizations have the opportunity to present the entire application process in an appealing and innovative way. Interactive elements, such as authentic employee testimonials and FAQs, help actively involve applicants in the process. This engagement not only motivates applicants but also enables them to better engage with the company and the vacancy. As a result, applications are better tailored to the position and tend to be of higher quality.

Additionally, integration with Google Job Search significantly improves user experience. Candidates can specifically search for relevant job postings and benefit from Google’s comprehensive search functions to quickly and easily find suitable offers. This not only results in a larger number of applications but also increases the likelihood that qualified candidates will notice their job ads.

5. Stronger emotional connection

Through the personal connection that can be built via the company’s own homepage, the likelihood increases that applicants develop a deeper emotional identification with the advertised position. An appealing presentation of the team, the working environment, and the projects the company is working on significantly contributes to the attractiveness of the job ad. This leads to more people applying for the position who are genuinely interested in the work and feel connected to the company. A strong emotional bond can be a decisive factor for applicants who may have multiple options to choose from.

Publishing job ads on the company website allows targeting and engaging the audience efficiently. Applications often come from people who already have an interest in the brand or are somehow connected to the company. This generally results in a higher number of high-quality applications. Providing information at a familiar location sparks the interest of applicants who want to seriously consider the position and the company.

6. Increased transparency about job requirements

If potential applicants view the job posting directly on the company homepage, they typically receive more detailed information about specific requirements, responsibilities, and desired skills. This transparency reduces misunderstandings and decreases the number of unsuitable applications, as applicants know exactly what is expected of them. By clearly presenting the specific requirements, they can better assess whether their qualifications and experience match the job description. This leads to a significant increase in the quality of applications, as candidates consciously incorporate these criteria into their application.

7. Automated data extraction by Google

A special feature of the Lilac job module is the automated data extraction by the Google bot. This functionality allows Google to efficiently index job postings and seamlessly integrate them into Google Jobs. As a result, the created job ads become visible on the world's largest search engine, leading to a significant increase in reach. Companies benefit from the ability to reach a large number of potential applicants with minimal effort, who might otherwise not have noticed their postings.

Furthermore, websites with the job postings can be integrated into organic search results. Your offering thus has the chance to appear both in Google for Jobs and in the organic search results, increasing visibility further. This is especially advantageous if you create an appealing careers page.