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Author: (with the help of ChatGPT) | Reading time approximately: 6 min | last modified: 08.01.2026
Homepage creation for Psychotherapists and Psychologists
No practice website yet?
We will show you how to go from the initial idea to a legally compliant, professional website.
Get a professional website for psychotherapists and psychologists
You would like to have a website for your psychotherapeutic practice created — professional, trustworthy and legally compliant?
As an experienced web agency from Halle (Saale), we develop practice websites for psychotherapists and psychologists that convincingly demonstrate expertise, function technically flawlessly and handle the topics of your work with sensitivity.
Our websites for psychotherapy and psychology practices combine design, user-friendliness, data protection and search engine optimization (SEO) — so you are found well online and patients feel understood from the very first moment.
Our expertise for your practice website
We know what matters for a practice website for psychotherapists. With sensitivity, technical precision and an eye for detail we design websites that build trust and stay legally on the safe side.
What sets our work apart:
- Trustworthy web design for psychotherapists — with calm colors, clear typography and empathetic imagery.
- Practice-oriented structure — therapy focuses, initial consultation, contact and office hours structured logically.
- Search engine optimization (SEO) — texts and structures designed so that your practice is found on Google under terms such as 'Psychotherapist Website' or 'Practice Web Design Psychology'.
- Legal safety — GDPR-compliant implementation and compliance with the Medicines Advertising Act (HWG).
Whether behavioral therapy, depth psychology, systemic therapy or coaching — we accompany you seriously, empathetically and individually, even if you do not yet have a website.
Special feature: Medicines Advertising Act
As a psychotherapist or psychologist you are subject to the Medicines Advertising Act (HWG) as well as professional regulations. These govern how you may speak about your services on the internet.
We know these requirements precisely and support you in designing your practice website in a legally compliant yet appealing way.
What that means concretely:
- Factual, informative content instead of classic advertising
- No exaggerated promises of cures or guarantees of success
- Clear information on qualifications, methods, memberships and costs
- Complete mandatory information: imprint, data protection, contact, and possibly billing notes
We translate these rules into a modern, clear website structure — professional, credible and in compliance with medical professional regulation and GDPR.
Illustrations and images: What fits on a psychologist's website?
A good website for psychologists and psychotherapists lives by its calm imagery.
We rely on authentic, empathetic images that create closeness — no clichés, no over-staged symbolic photos.
Recommendations for your practice website:
- Friendly, real photos of your practice rooms and your team
- Subtle color design focused on calmness and professionalism
- High-quality, royalty-free or self-produced photos
- Meaningful ALT texts for accessibility & SEO ('Practice Room Psychotherapy Halle', 'Therapist at the Desk')
This creates a website that conveys seriousness and trust — visually and in terms of content.
Trust through clarity and information
People seeking psychological support want transparency, calm and orientation. A well-thought-out website answers all important questions — without overwhelming.
What we pay attention to in web design for psychotherapists:
- Clear navigation and structure
- Understandable presentation of your therapy offers and qualifications
- Precise information about the initial consultation, process and accessibility
- Contact options with an approachable tone ('Request appointment now')
- Notes on costs, reimbursement, confidentiality and data protection
This creates a practice website that builds trust before the first conversation takes place.
New to it? No problem — our introductory consultation answers your first questions about website planning.
Homepage creation for psychotherapists by lilac-media
Ready for the next step?
Let us design your new practice website for psychotherapy or psychology together — professionally, credible and search engine optimized.
Ja, Sie dürfen für Ihre Praxis werben. Die Werbung muss sich jedoch auf die sachliche Vermittlung Ihrer Leistungen beschränken. Irreführende, anpreisende und vergleichende Werbung ist nicht erlaubt.
https://www.psychotherapeutenkammer-berlin.de/system/files/document/072024_Merkblatt%20Website.pdf
Eine Website für Ärzt:innen und Psychoherapeut:innen unterscheidet sich deutlich von einer "normalen" Unternehmenswebsite. Das liegt an den rechtlichen Vorgaben, ethischer Verantwortung und besonderen Situation der Zielgruppe.
Eine Praxiswebsite für Psychotherapeut:innen dient vor allem der sachlichen Information und dem Aufbau von Vertrauen. Sie richtet sich an Menschen in belastenden Situationen und verzichtet daher auf werbliche Sprache, emotionale Versprechen oder Verkaufsargumente. Rechtliche Vorgaben wie das Heilmittelwerbegesetz und die Berufsordnung schränken Inhalte stark ein, etwa durch das Verbot von Heilversprechen oder Testimonials. Stattdessen stehen klare Informationen zu Ablauf, Verfahren, Kosten, Qualifikation und Datenschutz im Vordergrund. Die Kontaktaufnahme ist bewusst niedrigschwellig und sensibel gestaltet – nicht verkaufsorientiert, sondern unterstützend.
Erstveröffentlichung am 07.07.2025