Homepage creation for doctors

Legal compliance: Heilmittelwerbegesetz (HWG) specifics

HWG-compliant web design for medical facilities

Your website must comply with the legal requirements of the Heilmittelwerbegesetz. Content may inform factually, not appear promotional. Tone, design and text must be restrained and professional.

We create practice websites for physicians and specialist practices that are legally compliant, informative, and search-engine friendly – whether solo or group practice.

Build trust with a structured practice website

Patient-centered websites for medical practices

A well-designed website strengthens your patients' trust.
We rely on clear communication, well-structured layouts, and factual content. Visitors to your page quickly find answers to important questions:

• Clear navigation for all age groups
• Clearly understandable content about treatments, services, and processes
• Answers to important patient questions such as:
  • Does your practice accept new patients?
  • Appointment scheduling online or by phone: How does the appointment or ordering system work?
  • Practice location and accessibility: Where is your practice located and how do I find it?

Friendly, clear web design with recognisable value

Professional practice web design that conveys trust

A bright, friendly design conveys trust and gives your practice a friendly face.
We rely on authentic photos and recognizable details:

• Authentic photos of the practice, team and rooms
• Interior and exterior shots for quick orientation – ideal for new patients
• Harmonious design with a calm, clear aura

Before the photoshoot we ensure together that distracting elements are removed – creating a harmonious overall image that shows your practice at its best.

Your website – a plus for practice organization

Online appointment booking, office hours & patient information

Your homepage eases your practice team's workload and supports your day-to-day organization. For example, through:

• Information for new patients – so they are well prepared
• Clearly visible office hours
• Notes on appointment hours, emergency hours, appointment-based practice
• Information on patient intake
• Details on referral forms or items to bring
• Notes on vacation times and substitutions

The physician homepage as a reliable information source

Practice websites for better patient communication

A good website increases patient satisfaction, reduces follow-up questions, and improves workflows in your practice.
We help you design a homepage that informs, guides, and builds trust – exactly as your practice deserves.

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Website development for medical practices by lilac-media

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Erstveröffentlichung am 08.07.2025