Start small with your corporate website - grow flexibly - go big

Are you a business owner or sole proprietor in need of a website? You lack the time to thoroughly plan and think through the entire site in advance, because day-to-day business continues in parallel? You also don't know when you will finally have the time to devote to it?

What is better: starting with a small website or waiting until everything is finished? We believe: starting small and expanding later has many advantages! Read here why this is the case and how a small website start and later expansion can succeed.

If you have little time: Find a reliable web company like lilac-media that specializes in website creation. It will support you with know-how to get started with little effort because it knows what is essential and will contribute the necessary work and coordinate the gradual expansion for you.

Why is starting small worthwhile?

• Low start-up costs: You pay only for what you really need.
• Faster online: A compact website is ready and live faster.
• You already receive early feedback and gain valuable experience with your website,
• Flexible to expand: New content, features or languages can be added at any time.
• Adaptation to market and customers: If your offerings and your target audience change, you can adjust the website at any time.

What role does the lilac-cms editorial system play?

• Entry is affordable and straightforward
• lilac-cms was designed specifically for creating and maintaining small to medium websites
• lilac-cms enables a modern one-page website – ideal for a fast and clear online presence, which can later be easily converted into a multi-page company website
• Later content can be added with CMS pages or with modules

Advantages of starting with a small website

When starting a new project, the full scope of the later website is often not yet foreseeable. Content and structures are usually not fully defined at the beginning, and often there is simply no time to focus intensively on the website alongside the project build. Information is not yet available, texts are not yet written – or other tasks take precedence.

In such situations, building your own website is often postponed – or not started at all.

Here lilac-media picks up with the lilac-cms: Focus first on the essentials – a compact website that communicates your business model succinctly and provides the most important contact information.

With the lilac-cms you create a simple, readily usable website based on the currently available content – and you always keep full flexibility to expand. New pages, additional content or features can be added later with little effort – step by step, whenever you are ready.

How do I start my company website on a small budget?

Start with a one-page website

A one-page website consolidates all essential content on a single, clear page. This lets you go online quickly and captivate your target audience with a well-structured concept. The lilac-cms offers you an uncomplicated entry point that also leaves room for future expansions. lilac-cms provides you with an easy entry point that also accommodates future expansions.

In the lilac-cms, the one-pager content is created as pages in the menu. Through simple configuration, it becomes a one-pager, with everything displayed sequentially.

Start simply with the following content:

• Services offered
• Contact details

How do I expand my company website with manageable costs?

Convert a one-pager into a small corporate homepage

With lilac-cms, a one-pager is easily transformed into several pages and a navigation menu is added to access the content.

Expand, for example, with the following content:

• Contact or order form
• Download area
• Team & About-us section
• More contacts

Expand a small company homepage into a multi-page corporate website

As your company grows, we add more elements:

• Additional subpages for new products or services
• Blog or news section for current content
• Multilingual versions for international customers

Optimization of user experience and visibility

To fully exploit the potential of your website, you should not only focus on content but also on technical and design optimization:

• Responsive design: Ensure your website looks optimal on all devices – whether desktop, tablet, or smartphone.
• SEO optimization: Optimize content, meta data, and technical structures to be found better in search engines.
• Fast loading times: Use optimized images and efficient code to minimize load times and improve usability.

Integration of social media and additional tools

Expand your online presence by using additional digital tools:

• Social media integration: Add social media buttons to make it easier for visitors to share content and to increase your reach.
• Newsletters and blogs: Provide regular updates, background information, and exclusive content to maintain interest of your target audience.
• Analytics: Use analytics tools to understand visitor behavior and continuously optimize your content.

Continuous development and community-building

The path to a successful online project is an ongoing process. With lilac-cms you stay flexible and can adapt your website to new trends and needs:

• Regular updates: Keep your website technically up to date and integrate current features to stay competitive.
• Use feedback: Actively listen to your visitors to identify weaknesses and make targeted improvements.
• Community and support: Benefit from an active community and professional support that advises you in developing your website further.

Conclusion

A professional website does not have to be big and complex from the start. What matters more is building a solid foundation that meets your current requirements and can grow with your business.

This incremental approach lets you start small and gradually develop into an extensive, informative portal – always flexible, user-friendly, and future-proof. This saves costs, avoids unnecessary complexity, and keeps you in control of expanding your online presence at all times.

Thus you create a website that fits today and can still grow tomorrow – at the same pace as your business.

Would you like to take the first step? Then let's plan your website together – small, smart, and future-proof.

Contact us now